Our founder seems to be obsessed with finding really cool acoustic versions of songs that you wouldn't imagine could sound good. We don't see the point of videos of a cover of Jailhouse Rock being played exactly the way everyone plays it - that would be a waste of our time and a waste of your money. It must be cool, different and worthwhile for us to bother filming it, and for us to feel happy asking you to pay for it.

Keep an eye here and we'll be posting a few previews so you can see exactly what we mean.